2023 North American robot orders tumble 30% from record 2022

ANN ARBOR–After record orders in both 2021 and 2022, robot sales in North American declined by 30% in 2023, according to the latest report from the Association for Advancing Automation (A3).

Companies purchased 31,159 robots in 2023, compared to 44,196 ordered in 2022 and 39,708 in 2021. These 2023 orders were divided almost equally among automotive (15,723 robots sold) and non-automotive companies (15,436 robots sold), a 34% drop in sales to automotive OEMs and automotive suppliers over 2022 and a 25% total decrease in all other industries.

“While robot sales naturally ebb and flow, the return to more typical robot sales after the last two record years can likely be attributed to a few obvious issues: a slow U.S. economy, higher interest rates and even the over purchasing of robots in 2022 from supply chain concerns,” said Jeff Burnstein, president of A3. “We’ve seen a slowdown in the manufacturing of electronic vehicles this year along with fewer new distribution centers, both likely reducing the demand for robots. From what we’re hearing in our member surveys and at recent events, however, optimism is strong for growth, potentially picking up in the second half of the year. In fact, we anticipate record numbers at our Automate Show in May as more companies prepare for new automation projects.”

The strongest demand for robots from non-automotive companies came from the metal industry, followed by semiconductor and electronics/photonics; food and consumer goods; life sciences, pharmaceutical and biomedical, plastics and rubber, and others.

Companies seeking new automated solutions can learn about the latest offerings at the Automate Show, the largest robotics and automation trade show in North America, May 6-9 in Chicago. The event delivers the latest automation technology from more than 750 leading exhibitors for a wide variety of industries and applications. Registration is open at https://www.automateshow.com

The Association for Advancing Automation represents more than 1,280 robot manufacturers, component suppliers, system integrators, end users, academic institutions, research groups and consulting firms that drive automation forward worldwide. Other robotics shows over the next year include the The International Robot Safety Conference (Oct. 1-3, Cincinnati, Ohio); Autonomous Mobile Robot & Logistics Conference (Oct. 8-10, 2024, Memphis, Tenn.); and the A3 Business Forum (Jan. 20-22, 2025, Orlando, Fla.).

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