Holland Innovation Consultant Moves To Larger HQ

HOLLAND — Twisthink, a product innovation and business strategy consultancy, has moved into a new, larger headquarters and added new talent and new clients.

The new headquarters, 15,000 square feet in size, is at 48 E. Eighth St. in downtown Holland. It’s pictured above.


The company’s notable new clients include Medtronic, the medical device firm based in Dublin, Ireland and Fridley, Minn.; Magna Electronics Technology Inc., the Auburn Hills-based electronics unit of the Canadian auto supplier; and Neogen, the Lansing-based biotech firm.

Company officials say that with the continued rise of the Internet of Things, medical technology, automotive electronics, and life-science businesses are turning to Twisthink to help integrate greater connectivity into their business models and products.

Said Twisthink managing partner Bob Niemiec: “Our team of engineers, designers and business strategists are wired to jump into challenges with enthusiasm and precision to create new value for our clients.”

New employees include:

* Lead engineer and project manager Loren Vredevoogd. A West Michigan native, Vredevoogd previously held positions at Johnson Controls and Visteon. He brings more than 25 years of automotive software development experience to the team as well as expertise in aerospace and Windows programming.

* Electrical engineer John Bagley. He joins Twisthink following eight years in mechanical and systems engineering with global automobile supplier GHSP. With his combined knowledge of mechanical and electrical engineering Bagley will bring new perspectives and strengths to the Twisthink team to solve emerging client challenges.

* Zhenmin Li, who holds a master of fine arts from the College of Creative Studies in Detroit and who has worked on high profile projects such as the Parker fountain pen design.

* Computer engineer Billy Neuson, a graduate of Grand Valley State University, who joins the company full time after three years of co-ops and internships with Twisthink.

* Administrative assistant and receptionist Stacey Bauswell.

With the steady growth of the company, Twisthink is expanding its internship program and expects to hire additional electrical and computer engineers by the end of the year.

For more information, visit www.twisthink.com.

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