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Tag: Marketing

Customer Experience / Health Care / Marketing

Henry Ford Health adds marketing senior VP

DETROIT—Officials at Henry Ford Health System announced the appointment of Heather Geisler as senior vice president and chief marketing, communications, and experience officer. Geisler will join Henry Ford on Sept. …

E-Commerce / Online Shopping

Valassis research: Amazon Prime Day is the Black Friday of summer

LIVONIA—The Livonia-based marketing firm Valassis has released new research ahead of Amazon Prime Day (July 15-16) on consumer behavior related to the mid-summer event. The research found Prime Day now …

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