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Category: Online Marketing

Automation / Economic Development / IT Services / Online Marketing

Two business expansion projects get state aid

LANSING—Two projects expected to generate a total investment of $14.9 million and create 188 jobs in Michigan have received support from the Michigan Strategic Fund, the Michigan Economic Development Corp. …

Online Marketing / Venture Capital

Billion dollar sneakers? VC deal values StockX at 10 figures+

DETROIT—The Detroit startup “stock market of things” StockX announced the largest venture capital raise in Michigan history, a $110 million Series C financing round that values the company at more …

Automotive Electronics / M2 TechCast / Online Marketing / Pitch Competitions / Semiconductor Industry / Wireless

Business pitch contest, big new R&D lab, wireless web expansion, and more, on June 10 M2 TechCast

ROYAL OAK—A business pitch contest, a big new research lab in Ann Arbor, website sales conversion, and a wireless internet expansion headline the guest lineup for the June 10 episode …

Health Information Technology / Online Marketing / Pharmaceuticals

OptimizeRx raises $20 million in stock offering

(Updated June 5 with stock price) ROCHESTER—OptimizeRx Corp. (Nasdaq: OPRX), the Rochester-based provider of digital communication services for pharmaceutical companies to patients and healthcare providers, has announced a proposed underwritten …

Health Information Technology / Online Marketing / Pharmaceuticals

OptimizeRx revenue, profitability improves

ROCHESTER—OptimizeRx Corp. (NASDAQ: OPRX), a provider of digital health messaging for the pharmaceutical industry, reported net income of $6,529 in the first quarter ended March 31, vs. a loss of …

Event Planning / Online Marketing

Mi Padrino hits 300,000 mark in Latinx event planning

ANN ARBOR — Mi Padrino, a Hispanic event planning website, has announced its 300,000th user. The online platform is a one-stop shop planning experience for quinceañeras, bodas, and other traditional Hispanic …

Health Care / Online Marketing / Pharmaceuticals

OptimizeRx in new partnership for savings offers in EHR messages

ROCHESTER — OptimizeRx Corp. (NASDAQ: OPRX), the Rochester-based provider of digital health messaging for the pharmaceutical industry, has partnered with Medicom Health, a Minneapolis-based software company that creates health and …

Online Marketing / Venture Capital

Online lender expands into Michigan

SAN FRANCISCO — Lenda, an online mortgage lender, said it had expanded into Michigan and three other states after a recent $5.25 million venture capital financing round.

community development / Online Marketing

Giffels Webster rolls out online municipal planning, zoning tools

DETROIT — Giffels Webster, a Detroit-based consulting firm in infrastructure and land development issues, announced this week the introduction of three new web tools that make the community planning process …

Appliance Industry / Online Marketing

Whirlpool Buys Silicon Valley Online Recipe Company

BENTON HARBOR — Whirlpool Corp. (NYSE: WHR) announced an agreement to acquire Yummly Inc., a provider of personalized recipes and cooking resources. Terms of the transaction were not disclosed.

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