JACKSON–True Community Credit Union is excited to announce the addition Jonathan Beard as vice president of digital transformation.
Beard brings more than 20 years of professional software development experience to the position. He and a “digital transformation team” will design and implement the credit union’s digital strategy, including product and service innovation.
“I think we are at a key point where we can realize tremendous benefits for our members by leveraging cutting edge digital technology,” Beard said. “We will be better able to serve them where they are and help them live better lives as their preferred financial institution partners. Whether this means using emerging artificial intelligence techniques or iterating on the latest fintech innovations, our objective is to create a world-class experience for our members.”
Said Jason Matley, True executive vice president and chief strategy officer: “Jon brings a vast array of experience leading digital transformation within legacy systems. His vision and his passion for innovation will be instrumental in ensuring the credit union’s success in the coming years. Adding Jon to the team will allow for a level of agility in the digital space that enables our amazing team to serve our members as they navigate their legacy-defining moments.”
More at www.trueccu.com.
True Community Credit Union was formed in 2021 by the merger of CP Financial Credit Union in Jackson and Washtenaw Federal Credit Union in Ypsilanti. The credit union has more than 64,000 members, $800 million in assets, and 12 branch locations.