Alta Equipment signs new dealer agreement

LIVONIA—Alta Equipment Group Inc. (NYSE: ALTG) announced that it has entered into a dealer agreement with Phoenix, Ariz.-based Nikola Corp. (NASDAQ: NKLA), a designer and manufacturer of heavy-duty commercial battery-electric vehicles (BEV) and fuel-cell electric vehicles (FCEV).

This agreement names Alta as the authorized dealer to sell and service Nikola medium and long-haul Class 8 EV/FCEV trucks in the New York, New Jersey, eastern Pennsylvania and New England markets.

Alta is a distributor partner with truck manufacturers in migrating customers to electric vehicles in the construction and material handling segments. The company sells and supports hydrogen fuel-cells in material handling applications along with hydrogen generation and storage and has a long history in the sales and support of electric industrial fleets. This agreement marks Alta’s expansion into the Class 8 commercial vehicle/equipment segment and builds upon its eMobility strategy.

“We view our entry to this growth market as a natural extension of the operational expertise we have built in the heavy equipment, material handling and construction markets,” said Ryan Greenawalt, Alta CEO. “We believe the commercial vehicle market provides a strong long-term growth opportunity for Alta as we look to leverage our existing footprint and knowledge in electro-mobility to meet the growing demand for electric vehicles and deliver world-class service to Nikola customers.”

Through its branch network, Alta sells, rents, and provides parts and service support for several categories of specialized equipment, including lift trucks and aerial work platforms, cranes, earthmoving equipment, and other industrial and construction equipment. Alta has operated as an equipment dealership for 37 years and has developed a branch network that includes 55 total locations across Michigan, Illinois, Indiana, New England, New York, Virginia and Florida. More at

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