LTU is Detroit area’s No. 1 best value private college, new survey shows

SOUTHFIELD—Lawrence Technological University is the No. 1 private university in the Detroit area in terms of the value of its education, according to a new study by the New York City-based financial technology company SmartAsset.

SmartAsset considered tuition, student living costs, scholarship and grant offerings, student retention rates, and starting salary for new graduates in making its rankings. The figures came from the U.S. Department of Education, private education foundations, and salary analysis companies.

“We release these studies to get people thinking and talking about big financial decisions like paying for college, buying a home or planning your retirement,” said SmartAsset spokesman Steve Sabato. “This study gives people a look at how different colleges and universities compare across a series of value-based metrics. In this year’s study, Lawrence Tech ranks 7th out of 30 Michigan schools included on the study’s main index. The school ranked 4th in the state for starting salary of graduates, and outperformed the statewide averages for scholarships and grants provided and student retention rate.”

Said Lawrence Tech president Virinder Moudgil: “Like so many other surveys and rankings, the figures from SmartAsset show once again that a Lawrence Tech education is a smart investment. Our graduates are in demand in a wide variety of growing career fields, occupations that help make the world a better place.”

For a complete look at the Michigan figures, visit

About SmartAsset
Founded in New York City, SmartAsset is an award-winning financial technology company that helps more than 65 million people monthly make smart financial decisions. The company publishes data-driven content, personalized calculators and educational tools to help with life’s big personal finance decisions, including home buying, retirement planning, life insurance, personal and student loans, credit cards, loan refinance, taxes and investing. These tools can be found on and embedded in relevant content on hundreds of partner websites via the Captivate network. The company furthers its mission of helping people make smart financial decisions by connecting them to certified financial advisors via the SmartAdvisor service on and

Lawrence Technological University,, is a private university founded in 1932 that offers more than 100 programs through the doctoral level in its Colleges of Architecture and Design, Arts and Sciences, Business and Information Technology, and Engineering. PayScale lists Lawrence Tech among the nation’s top 15 percent of universities for the salaries of its graduates, and U.S. News and World Report lists it in the top tier of best Midwestern universities. Students benefit from small class sizes and a real-world, hands-on, “theory and practice” education with an emphasis on leadership. Activities on Lawrence Tech’s 107-acre campus include more than 60 student organizations and NAIA varsity sports.

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